OPERATIONS BRIEF · 05 THEATERS ACTIVENEXT DEPLOY: ADVERTISING WEEK NY · OCT 2026BADGE COUNT: PENDINGOPEN BARS RECONNOITERED: 219PANELS ENDURED: 3,041TALKING POINTS RECYCLED: ∞CAFFEINE LEVEL: CRITICALMORALE: SATIRICALLANYARDS DEPLOYED: SIX-FIGURETHIS IS NOT A DRILL. IT'S A DECK.
OPERATIONS BRIEF · 05 THEATERS ACTIVENEXT DEPLOY: ADVERTISING WEEK NY · OCT 2026BADGE COUNT: PENDINGOPEN BARS RECONNOITERED: 219PANELS ENDURED: 3,041TALKING POINTS RECYCLED: ∞CAFFEINE LEVEL: CRITICALMORALE: SATIRICALLANYARDS DEPLOYED: SIX-FIGURETHIS IS NOT A DRILL. IT'S A DECK.
← CalendarOP · FLAGSHIP

🛒 Shop Blather theater

Shoptalk 2027

Las Vegas, NV · March 14, 2027 → March 17, 2027

COUNTDOWN
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MISSION BRIEFING

The op

Mandalay Bay expo halls, retail media everywhere, and a 6am DTC founder breakfast that isn't optional.

TRACKED BY

🛒 Shop Blather

"Retail's biggest show. Everyone's got a hot take."

Retail media, headless commerce, and 12,000 people saying 'omnichannel' with a straight face. We translate the blather.

FORM DD-2026 · ENLISTMENTOne list. All theaters.

Enlist for Intel

One email signup. Pick your theaters. We'll dispatch briefings when deployment approaches.

Select theaters of interest · 7/5

Synced to HubSpot with your theater tags. Unsubscribe from any dispatch.